Blog

What Apple’s CallKit is all about

Over-the-Internet telephony systems, otherwise known as VoIP (Voice-over-Internet Protocol), have made personal and business communications much easier since they were first introduced. Communicating via the internet is undoubtedly a viable, cost-efficient substitute for traditional telephone systems, and enterprises of all sizes are smart to adapt to it.

How automation helps with SMB marketing

Small business marketing has often been a difficult endeavor for small business owners. Marketing involves a great deal of time, effort, and can require significant financial investment. For a long time, marketing automation was something only enterprise-level businesses and corporations could afford, but with new technology, that’s no longer the case.

Security breaches: tips for prevention

As long as businesses host valuable data, cyber criminals will continue to bypass the security protocols meant to protect this data. The causes of security breaches range from device theft or loss, weak and stolen credentials, malware, and outdated systems that use ineffective security measures.

Microsoft offers Insider Program for Skype

One of the latest innovations from Microsoft involves various popular Insider Programs. The newest of these is a Skype Insider Program. Available for all desktop and mobile operating systems, this program will grant business owners and individuals access to more frequent updates and new, special features to one of the most important voice over internet protocol (VoIP) applications on the market.

E-commerce and AI: what you need to know

One of the hottest topics in tech and in business is artificial intelligence (more accurately “machine learning” or AI). Many business owners are currently looking to this technology for its potential to improve customer communications, and it is predicted that by the year 2020, 85 percent of all interactions will originate from machine learning “bots.