When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier.

Should you migrate to the cloud or virtualize your server? Both approaches have benefits, but figuring out which one is right for your organization is another story. If you’re having trouble deciding which technology is the best choice for the future of your business, this article will help you figure it out.

Search engine optimization (SEO) is one of the most difficult and frustrating aspects of running a modern business. Web services and platforms that provide automated SEO reports like WordPress, Google and Raven tools tend to oversimplify their advice.